The Search for Meaning… from the Square Peg Blog

June 22, 2009

Arianna Huffington was the morning Keynote Speaker at the Craigslist Foundation Boot Camp for Non-Profit, Saturday in Berkeley, CA. I was looking forward to her speech. I enjoy Arianna on KCRW’s Left, Right, and Center and usually agree with her editorials in The Huffington Post. I knew it would be a good speech – an [...]

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How to use Twitter in tech support

June 22, 2009

Twitter is getting another big wave of adoption and many people are asking again what it’s for. How could short broadcasted text messages limited to 140 characters be useful? What utility could it possible have?
For tech support organizations I think it’s very useful, in two primary ways:
1. for “eavesdropping” on people who are talking about [...]

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Service feedback, done right.

June 19, 2009

Check out the post by Jon Mountjoy on the feedback request from Apple after getting his Macbook Pro serviced at the Apple Store. The folks at Apple have done a very nice job on this process. Compare it to what you do. How does your feedback process make your customers feel?
An interesting example is the [...]

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Commercial email, or even tweets, aren’t necessarily spam

June 8, 2009

  Spam in Twitter is becoming a problem. Full 75% of my new followers yesterday were some kind of crass commercial, “I’ll show you how to twitter for money” or “check out my new multi-level marketing scheme.”
But some folks are using twitter for their business in some useful and interesting way. The latest I’ve learned about [...]

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Managing ROI for Community Managers | TheLetterTwo.com

June 3, 2009

My friend Ken wrote a nice piece a couple days ago about ROI and the role of the community manager. In particular, I liked this observation:

… The community is not a structured presence. You cannot simply pen in the community as they’re a wild herd of virtual voices. The skill of the community manager is [...]

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Hanging at the intersection of Where and I.D.

May 22, 2009

I spent the day hanging out at WhereCamp09, enjoying the geekdom and learning about great new projects. These folks are really doing amazing stuff.
But it surprised me how little the geo-geeks have done to embrace the social web.
The folks hanging at WhereCamp definitely need to be plugging in to the ID/Privacy/InfoCard/VRM effort. Too much of [...]

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Identity basics – The Identity Quartet

May 19, 2009

Last week I attended the VRM West Coast Workshop and one of the many impressive folks I met there was Joe Andrieu of Switchbook. In a recent blog post, Joe describes the The Identity Quartet – the key services that allow user to express their identity in online services. It’s one of the most clear [...]

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Facebook Developers | Facebook Developers News

April 27, 2009

Congratulations to my friends at Seesmic for being at the front of the Facebook Open Stream…

To get things started we’ve worked alongside a few beta partners to test the Facebook Open Stream API. For example, Seesmic Desktop is now a full-featured client for the stream and Adobe has created a simple stream Notifier using the [...]

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ProjectVRM Blog » VRM and the Four Party System

April 16, 2009

I’m not sure I like “4th party” as a description. We spent way too much time at the VRM West Coast Workshop wrangling over the naming of firs, second and third. But when you get past all that, this key idea is really something big:

VRM is about enabling the first party. It is also about [...]

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Stereotypes…

April 16, 2009

Stereotyping is easy for all of us. Our brains are categorizing machines, shoving every thing we see and do into tidy little boxes within boxes. A stereotype that conjures fear is even more powerful, because nothing gets our attention faster than danger – this also is built-in our wiring.
So it’s great to see more diverse [...]

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